Once upon a time all you needed to do was to Phone Number List ask people for their email addresses and they would give it to you. But not now. People, business executives receive so many emails, most of them being spam, that they are Phone Number List reluctant to give away that information. So you need to motivate your prospect by offering them something of value, like a special report. This is an incentive sign up that is a free downloadable mini eBook, usually in PDF format. Once Phone Number List you receive their addresses, you can follow up with emails.
You can write an email that has an enticing Phone Number List subject line that would bring your lead to click on it, otherwise known as opening your email. Next, you need to give them a compelling reason to go to a landing page that would introduce your Phone Number List product or service. In the language of internet marketing this is your open Phone Number List rate followed by your click-through rate. Your landing page is your sales page. This is the most important document in your site. Some Phone Number List people call it "The money page."
Your landing page can either Phone Number List be a short or long letter, but it must convince your reader to click on the action button at the end of the page. Phone Number List You need a strong internet marketing strategy designed as a funnel. There is a process that leads to success. Email list building is the essential engine to make this system work. I often hear people ask if it is all right to purchase an email list. In this article I am going to Phone Number List discuss the rights and wrongs of this. Buying a list of email addresses from someone is most likely going to get you into trouble.